On February 16, 2006, Mother Nature did her worst to thwart Guitar Center's third Wisconsin location from opening on schedule. But, even fourteen inches of snow and fierce winds couldn't stop Guitar Center Appleton's Grand Opening Celebration!! With all of the other businesses in the area closed due to weather, the party went on as planned, and over 750 anxious patrons came and froze in near-zero degree weather to get in on the action! Pop Evil (www.popevil.com) played a set for the crowd to jump around to and stay warm, and hundreds of prizes were given away in the parking lot tent!
The store opened under the veteran leadership of Carson Quesnell, who ventured out of his home turf in Minnesota to take the reins (yes, he's a Vikings fan but we don't hold that against him). Carson quickly made Guitar Center Appleton a success and it didn't go without notice. In August of 2009, Carson was asked to take over one of Guitar Center's biggest stores in the Midwest in Edina, MN (http://stores.guitarcenter.com/Edina) and is now a District Manager that oversees many locations.